ACTION ALERT: Save Ben and Jerry’s
MoveOn

(June 12, 2026) — It’s Ben, from Ben & Jerry’s.
Last year, Jerry made one of the hardest and most painful decisions he’s ever made: he stepped down from the company that we started 47 years ago. Why? Because Unilever, the company that acquired Ben & Jerry’s in 2000, now called The Magnum Ice Cream Company, has been silencing Ben & Jerry’s when the brand has tried to speak out about social injustices and progressive values. It’s unacceptable.

It was always about more than just ice cream: Love, equity, justice—they’re part of who Jerry and I are, and they’ve always been the true foundation of Ben & Jerry’s. We cannot let those values be simply discarded under political pressure from the Trump administration and strongman politics. In response to corporate attempts to censor the brand we built, we’re fighting back to #FreeBenandJerry’s.

ACTION: Friend, will you help by taking action to fight corporate capitulation and to support free speech by me signing my petition demanding that Magnum sell Ben & Jerry’s to investors that support the social mission?

When Unilever acquired Ben & Jerry’s in 2000, we made sure that they set up an independent board so Ben & Jerry’s could continue living its values and social justice work without corporate interference.

And Ben & Jerry’s did continue living its values: in opposing crimes against humanity, speaking out against white supremacy, supporting marriage equality, demanding climate justice, or insisting that businesses have responsibilities beyond profitability. But Unilever didn’t keep its promise and instead is silencing the voice of Ben & Jerry’s.

We’ve seen firsthand how corporate control breaks promises to allow independent political thought, we’ve seen how they squelch free speech, and we see how corporations cozy up to would-be autocrats. We can’t allow it so we must #FreeBenandJerry’s.

Click here to join us and sign my petition to demand that Magnum sell Ben & Jerry’s to investors that support the social mission.

Ben,

P.S. You can learn more about what’s happening at Ben & Jerry’s by subscribing to the Rolling Cone, a free Substack published by an anonymous whistleblower.

P.P.S. You can stay in touch with me on Social Media on TikTok, Instagram, Facebook, and X

P.P.P.S We have a Facebook group as well if you want to do more than just sign a petition. This is all hands on deck to save the soul of Ben & Jerry’s